Launching Client Projects 

Get Client Projects On Track



Advisory Selling Performance Coaching

The Skills We Help You Develop Are Already Within You

In our private performance coaching sessions you bring out these natural skills and put them to work.

  •     Paul Roth has been working with professional selling agents, managers, and executives for over two decades.
  •     He has also worked with professional consultants, coaches, advisors, service reps in many different industries
  •     His unique approach to coaching is designed to bring out your innate skills and put them to work effectively.
  •     Your work with Paul will likely help you achieve significantly greater recognition and reward in far less time.
Free Video Exploration & Coaching Session

Advisory Selling Core Principle 

 How to Make a Dramatic Shift in How You Sell

We are all selling something to someone all of the time, so we should get good at it.

Every human conversation is in some form a selling conversation. Our human world exists because we are all selling all the time. But it is not difficult to tell when someone is selling in order to get something, which is the essence of the survival-based selling that has given selling a bad rap. Yet every so often you may have experienced on a more rare occasion, having a memorable conversation that was both productive and empowering for both you and a client and wish you could have more of those. This is service-based selling. This program will show you the road map you will need to follow to have such conversations more often.  

It is like learning a martial art, if you know the practices we teach you will see them already happening all around you.  If you practice the practices you will bring out your natural skills that will produce immediate results. If you practice over time you will change who you are being. You will no longer be limited by the tired and tried tactics, techniques, triggers, trick and traps that we learned from our parents, teachers, managers, consultants, and sales trainers.

With this method, selling becomes what it was meant to be.
As long as YOU do the Work!
Groups Scheduled On-Demand
Get Access to Your FREE Exploration

Advisory Selling

Performance Coaching Modules

These 6 Performance Coaching Modules Cover the Entire Selling Continuum
Each Module offers 8 Performance Coaching Sessions in 8 Weeks 

1 Orientation & 1 Completion Session, 3 Paired Session Sets - One for Scripting - One for Roleplay, plus Downloadable Tools  

In these coaching modules you undergo a skill development process that shows you how to make the shift from being the typical survival driven (pay the bills) selling agent that clients work to avoid, to becoming a service driven commitment-based trusted advisor clients seek out.

By making this shift from selling to to get what I want to serving the best interest of clients will get you in the door faster, make your meetings more impactful, and build more enduring client relationships.

These Programs work together best if taken in the following order but they may also be taken in any order at any time. Since we all have our special learning needs, we will work with you to determine the best approach for you. If you are reviewing a program then you may want to select a specific program module to brush up on which you are free to do as many times as you like at the reduced reviewers rate. 

Since we are engaging in skill development some have revisited these modules over many years.

Performance Coaching Module 3

Launching Client Projects

Get Client Projects On Track


Find Out More About This Module

Practice 1

Defining Challenges 

This Practice uncovers the hidden challenges that a client must be willing to face in order to move their project forward. 

Practice 1

Designing Projects

This Practice  shows how to set in motion a reliable approach to designing a project worth taking on.

Practice 1

Defining Rules

This Practice  set-up the rules of engagement that must be followed in order to keep a client project on track.

Strategic Game Navigator Coaching 

This Dynamic Tool Features a Vision Builder, ab Action Planner, and the Time Navigator.

  • The Strategic Game Navigator Online Tool Has been around in different forms for two decades. It is now a dynamic online tool with many unique components and features.
  • With this tool  you are able to generate a vision for the future and make that vision real by planning your actions and navigating those actions in time.
  • Regardless of the obstacles you encounter on your journey or the unforeseen opportunities that come your way, you can stay on track to accomplishing your vision for the future with power, velocity, and  certainty.
  • We offer both a private coaching and a group program training in using this tool to generate, launch, navigate and realize the future you want and deserve.
Vision Builder 

1. Creating Your Vision

2. Owning Your Accomplishments

3. Designing Your Projects

4. Generating New Possibilities

5. Functions Integration

6. Applying the Component

Action Planner

1. Planning Your Actions

2.  Aligning Your Commitments

3. Initiating Your Actions

4. Managing Your Results

5. Three Functions Integration

6. Applying the Component

Time Navigator

1. Dancing With Chaos

2. Building a Model Week

3. Creating a Daily Plan

5. Actual Better Than the Plan

5. Three Functions Integration

6. Applying the Component

Skill Development Talks

Each conversation is a single session with an individual, partners, team or company with additional private coaching sessions for each person.

Time Navigation

This talk breaks up our model of Time Management and makes clear why Time Navigation is more empowering.

Project Management

This talk exposes the challenges of managing a complex robust network of projects and people.

Business Process Design

This talk illustrates the dynamics of an effective business process design that can be installed, implemented, and improved.

Team Leadership

This talk is about the challenges of leadership which starts with oneself.  and then extends to others.

Team Architecture

The effectiveness of a team does not depend on the particular players but rather only if the team architecture makes sense.

Team Branding

This talk takes a deeper look into the power of branding which is educating an audience how to speak about you  to others.

Talks Scheduled On Demand 
Find Out More About These Talks


Paul Roth

I am the author of the book Selling  the Truth. It is written in the spirit of telling the truth to ourselves first then others This book is the ultimate expression of my Advisory Selling Method.  The basic premise of the book is that we are all selling all the time so we may as well get good at it. The method brings out the natural skills you already have within you and helps you strengthen them through practice and application. In time you begin to let go of all of the tactics, techniques, triggers, tricks, and traps used in normal selling.

Over the years I have also developed what is now an online tool called the Strategic Sales Game Navigator. While it has retained a lot of its original low-tech power, it now has many helpful dynamic online features as part of the three primary components of this tool - the Vision Builder, the Action Planner, and the Time Navigator. With this powerful online tool, you are able to create a selling game worth playing and winning.  It enables you to create a future worth having, keep it rolling forward, and then actually make that future happen equal to or beyond what your initial vision. 

My passion is for Empowering People to achieve levels of performance beyond what they have ever imagined possible. I have worked with thousands of individual professionals, hundreds of small businesses, and numerous major companies to unravel the obstacles to accessing their inner skills so they can bring out their natural brilliance. Helping people to have things turn out better than anything they could have ever planned is my favorite outcome.  

What You Can Expect From Working with Paul...

“For over two decades, I fought to get clients to listen to me when I knew better. I never realized that what I was saying was adversarial and clients would always fight back. I began working with the Advisory Selling Methods and everything has changed. I wish I had had this support a decade or two ago.”

– Brent Simmons

“As a newer agent, I struggled to even get people to talk to me when I called them. We called it cold calling. It was surely that until I began to work with the Advisory Selling Methods and brought out some skills I did not know I had in me. Calling is no longer cold and clients are much more receptive.”

– Jamie Atkins

“I always thought I was good at selling. But since I’ve been engaged with the Advisory Selling Methods, I’m operating at a whole new level of performance, which I must say, is way beyond what I had previously imagined. My team and our company  results are soaring.” 

– Sally Williams